Product / 03

Every second, attributed.

Stop guessing which video sold what. Measure attributed revenue, drop-off by second, and add-to-cart by frame, across every format you ship.

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Why analytics

If video can't be measured,
it can't be defended.

Marketing teams keep video in the budget when finance can see the return. Analytics turns every play into a line on the P&L.

1s
Resolution on drop-off, attention and conversion curves
100%
Of plays attributed to a session, a video and a product
0
Custom UTM tags required to make it work

Reporting modeled with our 2025 design partners. Public benchmarks coming with our first cohort.

What you can do

From play to P&L,
in one view.

01

Attribute revenue per video

Every play is tied to a session and every cart is tied back to the videos the shopper watched. See exactly which clip moved the dollar.

02

Read the curve, second by second

Watch where attention peaks, where viewers leave, and which products get tapped from which moments. Cut the next edit with real signal.

03

Compare formats side by side

Shoppable, stories, live, UGC. Same metrics, same window, same dashboard. Decide where the next dollar of production goes.

04

Export wherever finance lives

CSV, BigQuery, Looker Studio, Google Analytics, Meta Ads. Pipe attributed revenue into the system that already runs your business.

What you measure

Eight metrics.
One source of truth.

Pre-built reports for the questions every commerce team actually asks.

01Attributed revenuePer video, per session, per product.
02Add-to-cart rateBy video and by tagged moment.
03Conversion rateFrom first play to confirmed order.
04Watch timeAggregate and per-second curve.
05Drop-offWhere attention leaves the play.
06Viewer cohortNew, returning and segmented.
07Format mixShoppable, stories, live, UGC.
08Channel attributionPaid, organic, social, email.
Plugs into

Where your data
already lives.

Stream attributed revenue into the warehouse, BI tool or ad platform your team already runs on.

Google AnalyticsAnalytics
BigQueryWarehouse
Looker StudioBI
Meta AdsAttribution
WebhookCustom
REST APICustom

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